Google Maps is getting its own data-gathering company to help with traffic mapping, and the first product to do so is called Traffic Tracker.
Google is paying for the data it collects to improve its Maps product, which is the world’s most popular map product.
The company said the traffic tracker would allow for better navigation in dense urban areas and help improve traffic flow in dense metropolitan areas.
Google Maps has a long history of selling user data to advertisers.
In 2015, the company paid $7 billion for the company’s advertising technology, which it had bought in 2007 for $1.8 billion.
Google then bought ad-tech company Acxiom for $500 million.
The company will not disclose the pricing for the Traffic Tracker product, but a representative for Google said it was “a $2.5 billion revenue-generating opportunity.”
The company is building Traffic Tracker into Google Maps, a service that will enable users to share and share data on their locations, speed, and other information.
The Traffic Tracker software will not be sold directly to users, but instead will be shared with Google’s partner companies, which will provide the data for Google Maps.
While Google is not disclosing the pricing or the specifics of Traffic Tracker, a representative said the data would be shared through an ad-tracking program.
Google Maps’ traffic and weather data is collected using a data-mining system known as “GPS,” and it uses that data to create new features.
Google has said that it plans to add traffic data to Maps, including temperature and precipitation, in the future.
“This is not about Google Maps being the best.
This is about Google making the best of what it has,” said Alex Karpowitz, a senior analyst at market research firm Forrester.
“The new software has the potential to give Google a lot more of a head start in getting its map products into more places.”